Why Blake Shelton Is Comparing Gwen Stefani Relationship to Taylor Swift and Travis Kelce's Romance

Blake Shelton knows Taylor Swift and Travis Kelce’s love story all too well.

In fact, the country star—who married Gwen Stefani in 2021—couldn’t help but gush over how much he supports the “Bejeweled” singer’s relationship with the Kansas City Chiefs tight end.

“I do, man,” the Voice alum told Pat McAfee on the Sept. 19 episode of The Pat McAfee Show. “The fact that they’re kind of just putting it out there in everybody’s face, there’s no sneaking around or trying to tamp things down or keep it on the down low.”

The 48-year-old commended the couple for “owning” their year-long relationship, even comparing their courtship to his own public romance.

“That’s what Gwen and I did,” he continued. “It’s like, ‘Look, I’m dating Gwen Stefani. I want the f--kin' world to know that.’ You know what I mean? The fact that they’re going there shows that they’re probably super into each other and proud of each other and their accomplishments.”

Blake and Gwen began dating in November 2015 while working together on The Voice, just months after their respective divorces. (Blake and Miranda Lambert parted ways that July, while Gwen split from Gavin Rossdale the following month after nearly 13 years of marriage.)

As for Taylor and Travis, the sparks continue to fly more than a year into their romance. In fact, the Grammy winner gave her guy on the Chiefs beau a shout-out at the 2024 MTV Video Music Awards while accepting the award for Video of the Year for “Fortnight.”

"It actually was the most fun video to make," she said. "Something that I’ll always remember is when I finished a take and I’d say 'cut,' and we’d be done with that take, I would always hear someone cheering from across the studio where we were shooting it. That one person was my boyfriend Travis."

Keep reading for a look back at Taylor and Travis' enchanted romance. 

Taylor Swift and Travis Kelce's love story began in July 2023, when the singer's Eras Tour made a stop at Arrowhead Stadium in Kansas City, Mo.

As a huge Swiftie, the Kansas City Chiefs tight end caught the show with hopes of giving Taylor a friendship bracelet with his number on it. However, he failed to complete the pass due to her pre-show rituals.

"I was disappointed that she doesn't talk before or after her shows because she has to save her voice for the 44 songs that she sings," Travis shared on the July 26 episode of his New Heights podcast. "So, I was a little butt-hurt I didn't get to hand her one of the bracelets I made for her."

After publicly recounting his fumble—a move Taylor would later describe as "metal as hell"—Travis decided to shoot his shot and invite the Grammy winner to watch the Chiefs play at Arrowhead Stadium.

"I threw it out there, I threw the ball in her court," he shared on The Pat McAfee Show. "I told her, you know, 'I've seen you rock the stage in Arrowhead, you might have to come see me rock the stage in Arrowhead and see which one's a little more lit.' So, we'll see what happens in the near future."

Travis was rocking a mustache—which he debuted in August during training camp—when he was first introduced to Taylor.

As he later noted of the era, "That 'stache and the 87 jersey was pretty iconic there for a little bit, and I had it when I met Taylor for the first time."

By early September, a source close to the situation told E! News that Travis and Taylor were "texting and talking here and there."

"It's been very low-key," the insider explained, "as he's been in season."

Accepting Travis' invite, Taylor joined the athlete's mom Donna Kelce at Arrowhead Stadium to watch him and the Chiefs take on the Chicago Bears. After the game, Taylor and Travis were seen packing PDA at a local bar.

Though folklore had it that it was the couple's first in-person meeting, the "Karma" singer later clarified the two had spent a "significant amount of time" getting to know each other beforehand.

As Taylor noted, "We would never be psychotic enough to hard launch a first date." 

As an indication that the relationship was heating up, Taylor brought her squad—including friends Blake Lively, Ryan Reynolds, Sophie Turner, Hugh Jackman, Sabrina Carpenter and Antoni Porowski—to watch the Chiefs play against the New York Jets at MetLife Stadium in New Jersey.

Another sign that Travis could be The 1? Taylor started bonding with Brittany Mahomes—the wife of Travis' BFF and teammate Patrick Mahomes—in and outside of NFL games.

The couple took their romance to TV, making a surprise appearance on the Oct. 14 episode of Saturday Night Live. Their Big Apple takeover also included the after-party for the NBC sketch show and a date night at the Waverly Inn.

During a bye week, Travis traveled down to Argentina to catch the South American leg of Taylor's Eras Tour. Not only did the NFL star bond with Taylor's dad, Scott Swift, at the Nov. 11 show in Buenos Aires, but he also got a special shoutout from the stage.

"Karma is that guy on the Chiefs," Taylor sang, "coming straight home to me."

After the show, the Midnights artist was seen running up to Travis backstage and greeting him with a passionate kiss.

Taylor addressed the lavender craze surrounding her appearances at Travis' games.

"I'm going to see him do what he loves, we're showing up for each other, other people are there and we don't care," she told Time. "The opposite of that is you have to go to an extreme amount of effort to make sure no one knows that you're seeing someone."

The music superstar turned Travis' Dec. 17 game into a family affair, bringing her dad to cheer on her man.

Taylor and Travis spent their first New Year's Eve together, sharing a romantic kiss when the clock struck midnight on Jan. 1.

Continuing to bond with Travis' family, Taylor hung out with his brother Jason Kelce and sister-in-law Kylie Kelce at the Chiefs' game against the Buffalo Bills.

Taylor joined Travis on the football field when the Chiefs won the AFC Championship, a victory that cemented the team's spot in the 2024 Super Bowl. The couple shared a celebratory kiss before exchanging the L-word.

"Tay, I'm gonna enjoy with the guys," he told her. "I love you—so much it's not funny."

The pair locked lips on the field after Travis led the Kansas City Chiefs to victory on Feb. 11, 2024 in Las Vegas.

Taylor posted footage of Travis on social media for the first time Feb. 12, poking fun at how she took her parents clubbing with the athlete after the Super Bowl.

Taylor's first Instagram pic featuring Travis was a selfie of the two with Prince William and his and wife Kate Middleton's eldest kids Prince George and Princess Charlotte backstage at the singer's Eras tour show at Wembley Stadium in London.

While attending his seventh Eras tour concert, and second show at London's Wembley Stadium, the NFL star joined his girlfriend onstage as a backup performer during her performance of "I Can Do It With a Broken Heart."

Taylor joined Travis for the Chief's first game of the regular 2024-25 season and appeared to re-enact a PDA moment from October 2023 in this photo shared by Chariah Gordon, who is pictured with her boyfriend, Chiefs wide receiver Mecole Hardman.

The two attended model Karen Elson's wedding to Electric Lady Studios owner Lee Foster in New York City.

The next day, the pair attended the men's singles final match at the U.S. Open.